New Trends


WhatsApp completes end-to-end encryption rollout

  It’s a security project that’s taken around a year and a half to complete, but messaging giant WhatsApp has now fully implemented strong end-to-end encryption on its platform and across all mobile platforms for which it offers apps. This means users of the latest versions of the messaging app will have their comms and media end-to-end encrypted by default. And there are a lot of WhatsApp users; earlier this

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Track your Real Users in Real Time with Google Analytics

The basic idea of Google analytics  is to help you create a custom URL address that automatically feeds its own tracking data to Google Analytics tool. By adding your own parameters to the link, you can easily track your campaign to see both the effective and not-so-effective campaign. Based on the generated analysis, it will be easier for you to

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Importance of Connecting with Your Target Audience

Why? Content marketing can be tricky because although the very essence of it, is the target audience and their needs & wants, it is also important to stay within the frames of one’s professional goals. To ensure that the content produced is up to date with the current needs of the market and meets the expectations of the target audience, it is imperative

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Top 10 Upcoming Web design Trends in Web World

1. Adoption of Google’s Material Design   The new year will see a larger adoption of Google’s Material Design or at least some of it’s core principles. Although some people don’t like it, stating that it’s too “child like”, I feel that they are missing the main point. For me Google’s Material Design implements design concepts that I’ve been thinking about for years,

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